Stopping an SEO campaign will cause you to miss out on other opportunities. Even if your home pages rank well, there are likely to be tertiary pages that don't do as well as they could. Continuing SEO on both your main and tertiary pages will help those secondary pages rank better. Contact online marketing gurus now by calling us at (85) 871-5474 and get a free audit to see how your digital marketing strategy is being tracked.
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Why Branded Search Campaigns Matter More Than You Think
In the world of digital marketing, every click counts — but not all clicks are created equal. Branded search campaigns, which focus on keywords that include a company’s name or unique product identifiers, are often underestimated by businesses chasing broader visibility.
What are the 3 most common search engines?
With more than 70% of the search market share, Google is undoubtedly the most popular search engine. Bing, Google's biggest contender, takes 33% of the US.
What does seo optimization do?
SEO optimization is a comprehensive digital marketing strategy focused on enhancing a website's visibility in search engine results pages (SERPs) to attract more organic (non-paid) traffic. This process involves a series of techniques and practices designed to improve the website's ranking for specific keywords and phrases related to its content, products, or services.
What is an example of search engine marketing?
Search engine marketing, or SEM, is a powerful digital advertising strategy designed to increase a brand’s visibility in search engine results pages (SERPs). While the term can sometimes include search engine optimization (SEO), SEM more specifically refers to paid efforts such as pay-per-click (PPC) advertising.